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Apply for a Tourism & Recreation Consultants Business License in Dubai
Apply for a Tourism & Recreation Consultants Business License in Dubai

Apply for a Tourism & Recreation Consultants Business License in Dubai
Dubai's tourism sector continues to break records, welcoming over 17 million international visitors in 2023 and targeting 25 million annually by 2025. Behind every successful visitor experience stands a layer of specialist advisory work, and that is precisely where tourism and recreation consultants thrive. If you are looking to establish a professional consultancy in this space, Dubai South Business Hub Free Zone offers a structured, cost-effective route to market under Activity Code 7020.94.
What the Tourism & Recreation Consultants Business Licence Covers

A Tourism & Recreation Consultants Business Licence (Activity Code 7020.94, Category: Professional) authorises the holder to provide expert advisory and management consultancy services across the full spectrum of tourism and leisure. Permitted activities typically include:
Strategic planning and feasibility studies for tourism projects
Destination management consultancy
Recreation facility design and operational advisory
Tourism marketing strategy and visitor experience consulting
Hospitality and leisure sector business development advice
Sustainability and eco-tourism planning
The licence is classified as a Professional Business Licence, meaning it is tied to the expertise and qualifications of the named consultant or consultancy firm rather than to a physical retail or trading operation.
Who Is This Licence Best Suited To?
This licence is ideal for a broad range of professionals and organisations, including:
Independent tourism consultants relocating to or entering the UAE market
International consultancy firms seeking a GCC regional base
Hospitality and leisure management professionals launching boutique advisory practices
Event and entertainment strategists serving tourism clients
Entrepreneurs building tech-enabled tourism advisory platforms
Why Dubai South Business Hub Free Zone?
Dubai South is positioned adjacent to Al Maktoum International Airport, which is set to become the world's largest airport upon completion. This location gives tourism consultants unrivalled access to aviation, logistics, and hospitality infrastructure. The free zone offers 100% foreign ownership, full profit repatriation, zero personal income tax, and a streamlined digital registration process.
Key Stats at a Glance
Activity Code: 7020.94
Licence Type: Business Licence (Professional Category)
Foreign Ownership: 100% permitted
Corporate Tax: 0% on qualifying free zone income
UAE Tourism Visitors (2023): 17+ million
UAE Tourism GDP Contribution: Approx. 12% of national GDP
Typical Licence Setup Timeline: 3 to 7 working days
Setup Costs and Steps
Costs vary depending on office package and visa requirements, but the general setup process follows these steps:
Select your business activity (7020.94) and confirm the Professional licence category
Submit your application via the Dubai South Business Hub portal with required documents
Provide passport copies, a business plan summary, and proof of professional qualifications
Pay the applicable licence and registration fees
Receive your trade licence and proceed with visa and bank account applications
Licence fees typically start from AED 12,000 to AED 20,000 per year depending on the package selected. Flexi-desk and virtual office options are available, making this accessible for solo consultants as well as growing teams.
Compliance and Regulatory Requirements
Holders of this licence must maintain valid professional indemnity insurance where applicable, renew the licence annually, and ensure any sub-activities align with the approved scope. Consultants advising on UAE-based tourism projects may also need to coordinate with the Department of Economy and Tourism (DET) for specific project approvals.
Frequently Asked Questions
How much does a Tourism & Recreation Consultants licence cost in Dubai South?
Licence fees generally start from AED 12,000 annually, with total setup costs including visa and flexi-desk typically ranging from AED 15,000 to AED 30,000 depending on the package chosen.
Can a foreign national own 100% of the company?
Yes. Dubai South Business Hub Free Zone permits 100% foreign ownership with no requirement for a local Emirati sponsor or partner.
Are there any additional government approvals required?
For most consultancy activities, the free zone licence is sufficient. However, projects involving regulated tourism operations within the UAE may require coordination with the Department of Economy and Tourism or relevant emirate-level authorities.
How long does the licensing process take?
The typical timeline is 3 to 7 working days from submission of a complete application, making it one of the faster free zone setups in the region.
What profit margins can tourism consultants expect in Dubai?
Profit margins for professional consultancy services in Dubai typically range from 25% to 45%, depending on specialisation, client base, and project scale. The zero personal income tax environment further enhances net returns.
Can a tourism consultant based in Dubai South serve international clients?
Yes. Free zone companies can serve clients globally. For direct commercial activity within the UAE mainland, a separate mainland licence or a commercial agency arrangement may be required.
Is a physical office required?
Not necessarily. Dubai South offers flexi-desk and virtual office solutions that satisfy the licence requirements for professional consultancy businesses, reducing overhead significantly for early-stage operations.
What is the corporate tax position for free zone companies?
Qualifying free zone businesses benefit from a 0% corporate tax rate on qualifying income under the UAE Corporate Tax Law introduced in 2023, subject to meeting the substance and activity conditions prescribed by the Federal Tax Authority.
Conclusion
Dubai's sustained investment in tourism infrastructure, its strategic location connecting East and West, and the business-friendly environment at Dubai South Business Hub Free Zone make it an outstanding base for tourism and recreation consultants. With 100% foreign ownership, rapid setup timelines, and access to one of the world's fastest-growing visitor markets, Activity Code 7020.94 provides a solid foundation for building a successful advisory practice. Take the first step today by contacting Dubai South Business Hub to receive a tailored cost proposal and begin your licence application.
References
Start Your Business with Dubai South Business Hub Free Zone
Start Your Business with Dubai South Business Hub Free Zone
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